Threadless Road
Threadless Road
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 Cannondale Lefty OPI MTB Stem 6D 90mm 318 Black  US $99.93
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 ITM FORGED LITE ALLOY ROAD BIKE STEM 130MM 318MM NEW US $9.97
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 Adjustable Alloy Road Bike Bicycle Stem 90mm 1 1 8 NEW US $14.97
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 Adjustable Alloy Road Bike Bicycle Stem 110mm 1 1 8 NEW US $14.97
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 ITM FORGED LITE ALLOY ROAD BIKE STEM 120MM 286MM NEW US $9.97
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 ITM VISIA ALLOY 1 1 8 ROAD BIKE STEM 120MM 318MM NEW US $14.97
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 Ritchey Alloy 254mm Mtb Stem Threadless 1 1 8 in 120mm 17D US $7.96
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 Kronos Aluminum 1 1 8 Extralite Top Cap 9 grm Purple US $5.95
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 Cannondale XC3 Headshox Stem 318 5D 90mm Alloy US $39.93
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 FSA K Force Carbon Stem 318 x 130 mm 13 cm 6 Deg MTB Road Bike New US $119.00
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 NEW THOMSON Elite X4 Bike Stem 318 x 110mm 10° Black US $79.95
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 NEW THOMSON Elite X4 Bike Stem 318 x 120mm 0° Black US $79.95
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 Race Face Cadence forged road bicycle stem 110 318 New US $19.00
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 New Ritchey Pro Stem 254 120mm Threadless 1 1 8 Steerer Mountain Road Bike US $28.95
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 New Old Stock Ritchey MTB Reversible Stem w Detachable Clamp100 mm US $29.99
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 AZONIC ROAD MOUNTAIN BIKE THREADLESS STEM120mm US $19.95
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 Truvativ Holzfeller Stem 15 55mm long 7 Deg NEW US $34.97
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 NOS Icon TREK Stem w Detachable Clamp0 Degree Rise US $24.99
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 FSA Carbon Pro Stem 318 x 130 mm 6 Deg MTB Road Bike Carbon warp Alloy Stem New US $45.00
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 FSA Carbon Pro Stem 318 x 120 mm 6 Deg MTB Road Bike Carbon warp Alloy Stem New US $45.00
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Band Merchandise: Promote and Support your Music
The rewards of creating music range from the deep satisfaction of writing a new song to the glowing pride of a successful performance. While these feelings bolster our confidence, they do little to compensate for the financial investment often tied to making music. While selling your music via CDs and downloads is a good start, you should also consider investing in band merchandise to promote your band and cover the cost of instruments, rehearsal spaces, recording equipment and more.
In a Rolling Stone article (7/04), Dashboard Confessional's Chris Carrabba spoke about the importance of merchandise: "Merch sales are what kept us going. Even now, we're still not making our living from playing the shows. Merch is where we make our profit." In that same story, John Mayer commented on merchandise sales and the current state of the recording industry: "You're not making that much money off records anymore, so until people can figure out how to make a re-writable Hanes Beefy-T, merch is one of the last bastions of individuality, commerce and style that an artist has left."
Echoing those sentiments, Amanda Palmer of The Dresden Dolls told NPR (1/17/07): "We make almost no money off our recordings themselves." To earn a steady income, NPR interviewer Chris Arnold noted that "The Dresden Dolls can take in more than $1,000 a night selling merchandise, which makes the 'merch table' a major source of income why they're on the road."
While generating money is the most obvious benefit of band merchandise, the valuable impressions made from exposure to potential fans is just as important. Arming your current fan base with a fashionable marketing tool will only help to promote your band and raise your profile. To this end, musicians should take great care in creating logos and images that accurately reflects their sound and image while appealing to consumers. For inspiration, turn to Threadless.com for a wide range of arresting designs. If you don't have the skills to create the design, try cutting costs by recruiting a graphic arts student to handle the project for you.
Once the perfect design is approved, identify the medium that will give you the greatest return. A quick Google search found a wealth of companies dedicated to meeting the merchandise needs of independent artists. Here are just a few of the deals out there:
100 printed t shirts: $405 at WeNeedMerch.com
500 1" buttons: $100 at BusyBeaver.net
250 5.5" x 1.42" stickers: $25 at StickerGuy.com
100 posters: $175 at BandWear.com
Selling your band merchandise can be done at live shows or online via your web site. Create links at social music sites like Echoboost.com to draw more traffic and use secure payment services, such as PayPal, to handle the monetary transactions. Email fan club members when new products become available and try offering special packages, bundling your CDs or downloads with t shirts, buttons and/or stickers to drive sales and spread the word about your music.
You shouldn't let expenses drain your passion for music. Put your music to work for you with your own merchandise and keep making the music you love.
About the Author
To read more music-related articles and hear the best of unsigned artists across the country, visit
Echoboost.com and
the Echoboost Blog.
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Cannondale Lefty OPI MTB Stem 6D 90mm 318 Black US $99.93
|
ITM FORGED LITE ALLOY ROAD BIKE STEM 130MM 318MM NEW US $9.97
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Adjustable Alloy Road Bike Bicycle Stem 90mm 1 1 8 NEW US $14.97
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Adjustable Alloy Road Bike Bicycle Stem 110mm 1 1 8 NEW US $14.97
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ITM FORGED LITE ALLOY ROAD BIKE STEM 120MM 286MM NEW US $9.97
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ITM VISIA ALLOY 1 1 8 ROAD BIKE STEM 120MM 318MM NEW US $14.97
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Ritchey Alloy 254mm Mtb Stem Threadless 1 1 8 in 120mm 17D US $7.96
|
Kronos Aluminum 1 1 8 Extralite Top Cap 9 grm Purple US $5.95
|
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Cannondale XC3 Headshox Stem 318 5D 90mm Alloy US $39.93
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FSA K Force Carbon Stem 318 x 130 mm 13 cm 6 Deg MTB Road Bike New US $119.00
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NEW THOMSON Elite X4 Bike Stem 318 x 110mm 10° Black US $79.95
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NEW THOMSON Elite X4 Bike Stem 318 x 120mm 0° Black US $79.95
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Race Face Cadence forged road bicycle stem 110 318 New US $19.00
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New Ritchey Pro Stem 254 120mm Threadless 1 1 8 Steerer Mountain Road Bike US $28.95
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New Old Stock Ritchey MTB Reversible Stem w Detachable Clamp100 mm US $29.99
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AZONIC ROAD MOUNTAIN BIKE THREADLESS STEM120mm US $19.95
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Truvativ Holzfeller Stem 15 55mm long 7 Deg NEW US $34.97
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NOS Icon TREK Stem w Detachable Clamp0 Degree Rise US $24.99
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FSA Carbon Pro Stem 318 x 130 mm 6 Deg MTB Road Bike Carbon warp Alloy Stem New US $45.00
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FSA Carbon Pro Stem 318 x 120 mm 6 Deg MTB Road Bike Carbon warp Alloy Stem New US $45.00
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 TRUVATIV AKA MTB THREADLESS BICYCLE STEM NEW US $31.49
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 Cannondale MTB HeadShok Stem 5D 60mm 318 Black US $69.93
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 EASTON EA90 STEM 318 X 120 mm 10D for Threadless 1 1 8 Steerer New in Box US $48.91
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 FSA OS99 Handlebar Stem 318 1 1 8 110mm Carbon Stem US $144.99
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 Q2 Pro Alloy Forged Stem 318mm OEM 6 ° 100mm US $26.99
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 Kronos Aluminum 1 1 8 Extralite Top Cap 9 grm Blue US $5.95
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 MEREK MTB Road Full Carbon Stem Wet White 318 x 110 US $85.00
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 Cannondale MTB HeadShok Stem 20D 110mm 318 Black US $69.93
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 Ritchey 318mm Alloy MTB Stem 115mm 1 1 8 in 6D US $14.96
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 Ritchey Pro 1 1 8 Threadless Stem 260 Clamp 130mm US $55.00
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 Ritchey Comp 1 1 8 Threadless Stem 260 Clamp 110mm US $40.00
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 NEW THOMSON Elite X4 Bike Stem 318 x 120mm 10° Black US $79.95
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 Cannondale MTB HeadShok Stem 5D 110mm 318 Black US $69.93
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 Cannondale Lefty OPI MTB Stem 6D 110mm 318 Black US $99.93
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 Profile Design Aris Stem 90mm x 7 dgre 1 1 8 Black NEW US $24.99
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 Q2 Pro Alloy Forged Stem 318mm OEM 6 ° 110mm US $26.99
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 NOS GIANT Reversible Stem w Detachable Clamp100 mm US $29.99
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 NOS GIANT Reversible Stem w Detachable Clamp120 mm US $29.99
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 VisionTech Size More Handlebar Stem 318 100mm 80 100 Degree Stem Black US $47.99
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 Ritchey Alloy 254mm Mtb Stem Threadless 1 1 8 in 130mm 17D US $11.93
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 Easton EA30 Stem NEW Blk 75mm Length 6 Deg Rise 318 Clamp Dia US $23.00
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 Cannondale MTB HeadShok Stem 5D 90mm 318 Black US $69.93
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 Raceface Deus Handlebar Stem for Mountain Road Bike 1 Threadless White 318 US $59.99
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 FSA OS 99 Handlebar Stem 318 1 1 8 100mm Carbon Stem US $144.99
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 Kalloy Adjustable Rise Road Stem 260 1 1 8 130mm US $11.99
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 ESSEN Bicycles Stem 318mm 90mm Road Bike 6 degree US $28.99
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 Brand New Promax Adjustable Stem for bike bicycle US $8.95
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 ESSEN Bicycles Stem 318mm 100mm Road Bike 7 degree US $28.99
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 Brand New Promax Adjustable Stem for bike bicycle HALF PRICW FREE SHIPPING US $14.99
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 FSA SL K Stem 100mm 96 84degree 1 1 8 318 Black US $79.00
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